Gun violence costs the US economy an estimated $557 billion every year, largely from response efforts, lost productivity and diminished quality of life that reaches far beyond direct victimization. Larger ripple effects, such as depressed consumer activity and cycles of disinvestment in communities, drive the costs even higher. While gun violence imposes dire impacts on families, communities and the economy as well as extended costs to businesses, currently gun violence prevention (GVP) programs are primarily funded by philanthropic, local, state and federal grants. Although many companies invest in social impact initiatives, they are largely disconnected from GVP efforts—despite the financial incentive to do so. This roundtable of business leaders will explore how gun violence depresses business activity in cities across the country and how targeted investments can stem the tide of violence while delivering value for businesses and communities.