Businesses in Greater China face several macro challenges, notably, slowing growth, shifting demographics, and the reorganization of real estate. But domestic entrepreneurship and technological innovations have become a particularly bright area, with the likes of BYD, DeepSeek, and a growing number of other companies rapidly expanding and gaining market share. A new narrative for Chinese businesses venturing onto the global stage is taking shape, with ”counter-cyclical resilience” at its heart, a key principle for the next generation of Chinese entrepreneurs. How can businesses evolve from mere expansion to value creation? How can they harness the power of technology in the face of shifting demographics and industrial transformations? What wisdom has been gained in the pursuit of untapped markets?